Templating saves you time when creating content.
You can use templating to create content on the fly when an email is opened, from any data source (contextual, feeds, or customer data passed in the URL or from a previously imported CSV).
Templating lets you format your content as you’d like or paste in your own HTML code.
Here’s an example of templating with a Twitter account.
Using customer data.
Using contextual data, from the Variables menu.
Available contextual data:
Depending on the configured scenario, it is possible to retrieve the distance (in km), the weather conditions, and the temperature when the email was opened.
To use HTML code in templating, select Source code from the Tools tab.
