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![](https://media.stonly.com/media/images/6a2e9be4-de45-49f4-b2e7-530211718956.png?s=6b89ee4113be944551164b8c58309c73b1bde79c002ea1cb8912c101049af8a46473fe71060c66b5cf95ed387cac190f5a3d1d47e7abbcd961b1a9bf3df3fc1f9d42d3c65fe9ee79bd5f0de79bfefbd82a1a5224c0e7ddc83d4c523afa3876115918ab30c98d425e8f82fec96e62a4e5&w=1280&h=1440&auto=format)
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When you are on the Block tab in the application’s left menu, you can create a new Block by clicking the “+” button in the top right corner.
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Once the block has been created, you’ll see the setup screen.
- Block name: this is used to identify the Block and locate it easily in the Block tab.
- Group dropdown menu: this is used to link a Block to a group (see “Groups”.
- Conversion tracking option: enabling this option will allow conversions generated by the Block to be tracked.
The next step is to create your scenario.